Web, Email, & Social Media Marketing
Today’s audience is cross-platform. Web, email, and social media marketing allow you to reach your customers where they are.
Reaching your customers where they are is an important part in today’s marketing strategies. We can order groceries online, schedule dry cleaning pickup and dropoffs online, read books and watch movies online, and research, review, and book appointments online. If we wanted to (and we don’t recommend it), we could live our entire life through the internet. Web marketing allows all of this to happen. Ever thought about publishing an ebook or starting a blog? Or maybe you have the perfect product or service to sell, but can’t afford that storefront right now. Web marketing is what you need.
Email marketing lets you spread that product or service through geo-targeted messages to audiences as broad or as specific as you choose. Reach current and prospective customers with personalized messaging that can be tracked and analyzed.
Social media is like the cherry on the top of the sundae. Can you enjoy a successful business without it? Sure. But wouldn’t it be the perfect combo with it?
If someone wants to find something (business, service provider, book, etc.) the majority of the population today will begin their search online. Two of the first things they are looking for are a website and a social media page. The website gives them the answers to their questions and social media pages give them user-reviews, opinions, and a more “real-feel” for the business. Having a presence on social media sites should be a requirement for your marketing, even if you don’t plan to put too much of an investment into it. The great thing about social media is that you can at least maintain a healthy and trusted presence on it as long as you are active. Odds are, you just don’t have the time. And that’s where we come in.